MI from Colorado writes:
Can you help me determine if this request to speak is legitimate?
Sharing Marketing Materials with Scouts
EM from Arizona writes:
I will be presenting several programs at the upcoming ADA meeting. That is a great meeting for scouts. I plan to print copies of my Speaker Packet. How many would you recommend I print? What kind of paper? Stapled, clipped or in a nice folder (how to display)? Any other thoughts?
The Pesky Non-Compete Clause
CK from British Columbia writes:
Vanessa, I just received a contract for a booking for next year. There is a clause in it that states I cannot accept any other speaking engagements in the state for 3 months prior and 3 months after my engagement with them. The state is huge and that limits my ability to speak there for 6 months! What do you suggest?
Position Yourself as a Thought Leader: Inspire Success While Expanding Your Market
Thought Leadership Marketing is the most effective marketing technique for dental speakers and consultants. It can bring you new consulting clients, help you book more speaking engagements and sell more product.
Thought leadership campaigns open doors and build trust. It enables businesses to sell without selling. It also provides an opportunity to differentiate your products and services (stand out from the crowd).
Speaker Packets – Mail or Email? Or Both?
The Blog Send SP email or mail
CH from Arizona writes:
“We are curious about your thoughts on Speakers Packets: which is better? Print and mail? Or send electronically? Or both?”
Does Your Website Help You Get Booked?
Your website is likely to be the first stop a meeting planner will make when they want to learn more about your presentations.
Ensure your site is easy to FIND and NAVIGATE.
Does your website do double or triple duty? In other words, is this your practice website, your online store, and your speaker’s webpage?Read More
Are Your Marketing Efforts Achieving the Results You’re Looking For?
Gone are the days of mailing unsolicited speakers packets. It is too costly, especially considering that unsolicited materials generally end up in the garbage. So what is the best method for marketing your presentations to meeting planners?